About the Event
Effective product pricing and monetization is one of the most challenging aspects of an overall product strategy. In this double-feature event, you'll hear two back-to-back keynotes by product leaders who are experts in this field.
Keynotes:
"2024 SaaS Pricing Trends" by John Kotowski
"A Framework for Pricing & Offer Design in the Digital Era" by Scott Millar
Attend this event if you want to learn about:
- Pricing trends for SaaS companies in 2024
- How different companies approach pricing and monetization changes
- The value of pricing experiments and examples of how to do them
- How to approach pricing and product offerings
- The importance of strategic monetization when it comes to product growth
And much more!
Event Tickets
This event is open to everyone! The TPMA free to join and membership is required to attend.
In-person attendance is $15 and includes free food and drinks (both alcoholic and non-alcoholic).
Online participation is free and is available via Zoom. details will be sent in a reminder email before the event.
Event Location
In-person @ Intuit, (8 Spadina Ave. Toronto) or Online via Zoom
Event Agenda:
- 5:15 - 6:00pm: Networking (in-person only)
- 6:00 - 7:15pm: Hybrid program (all speakers in-person) Note: this is the only online portion of the event
- 7:15 - 8:00pm: Networking (in-person only)
Read Speaker Bio
John Kotowski is the co-founder of PricingSaaS, a pricing intelligence company that assists SaaS operators in making better pricing decisions. Before establishing PricingSaaS, John worked as a product leader, building and monetizing software at several companies, including Format, Tulip, and Chango. There, he learned about the importance of not only creating products that users want but also ones that they are willing to pay for, which ultimately led him to starting his own product pricing company.
Read Speaker Bio
Scott Miller, CPA, CMA, is the founder of Miller Advisors Inc,, a B2B pricing and commercialization consultancy with a specialty in software and digital solutions. Over the past 25 years, he has held various roles as head of global pricing with global technology companies and has conducted more than 200 pricing initiatives. Scott is a published pricing author and a speaker on best-in-class pricing practices.